LAS VEGAS--(BUSINESS WIRE)--Bally
Technologies, Inc. (NYSE: BYI), a leader in slots, video machines,
casino-management, interactive
applications, and networked and server-based systems for the global
gaming industry, announced it will support Nevada Childhood Cancer
Foundation (NCCF). To raise awareness and funds for the local non-profit
organization, Bally’s hit Pawn Stars™ slot machine will be on the
redesigned KVVU FOX5 MORE show “Celebrity Spin Zone” starting
Jan. 28 on MORE’s 9 a.m. broadcast.
“Bally Technologies is committed to supporting cancer causes in the Las
Vegas community,” said Bally Technologies’ Senior Vice President of
Operations and Human Resources Gary Kapral. “We will continue this
mission by working with the Nevada Childhood Cancer Foundation. Children
are our most precious gift, and we want to do all we can to support
organizations like NCCF that provide hope and help during the journey
with cancer.”
NCCF provides financial, social, emotional, educational, and
psychological support services and programs to families of all children
diagnosed with life-threatening or critical illnesses including cancer,
HIV/AIDS, and immunologic diseases. One of NCCF’s key programs, The
Caring Place, provides no-cost programs and services for children and
adults in treatment for, or recovering from, cancer, as well as provides
support programs for patients’ families, friends, and caregivers.
“We are thrilled Bally Technologies has selected our organization as the
beneficiary of the Celebrity Spin Zone,” said Jeffrey Gordon, President
and Chief Executive Officer of NCCF. “This will help us continue to
positively impact this community with ongoing support programs and
educational forums for children, adults, and family members impacted by
cancer and other life-threatening illnesses.”
Each day, during the MORE broadcasts, a celebrity guest on the
show will step into the Celebrity Spin Zone and play a Bally
Technologies slot machine. Bally will donate whatever amount is won to
NCCF. The segment airs live weekdays at 9 a.m. and 6:30 p.m.
Bally first teamed up with KVVU FOX5 Las Vegas in 2009 when the Las
Vegas-based slot manufacturing giant spotlighted its award-winning Cash
Spin™ slot machine in the MORE show’s Celebrity Spin Zone. Since
then, more than $330,000 has been raised for charity on the show, as a
host of celebrities have played a handful of different Bally
Technologies games featured on the set. Among the visitors to the
Celebrity Spin Zone have been Tito Jackson, Jermaine Jackson, and Marlon
Jackson, of the Jackson 5, comedians Joan Rivers and Martin Short, boxer
Evander Holyfield, Playboy Playmate Holly Madison, and former Las Vegas
Mayor Oscar Goodman.
Bally’s Pawn Stars video slot hits casino floors this month. The game is
based on HISTORY®’s smash hit television series about the family-owned
Gold & Silver Pawn Shop on the Las Vegas Strip, and features the show’s
main characters, shop owners and employees Rick Harrison, grandfather
Richard (Old Man), grandson Corey, and Corey’s loveable sidekick
Chumlee. The game begins when a player chooses their favorite character
from the show. With its giant wheel, free games, 11 wheel-bonus prizes,
wilds, pick-‘em features, and iDeck™ interaction, this game promises to
be as popular as the show itself.
Millions of viewers in more than 150 countries enjoy the program, which
has been translated into 37 languages and rated as a top cable show in
the United States, Europe, and Latin America. The Gold & Silver Pawn
Shop, where the show is filmed, has become one of the top tourist
destinations in Las Vegas.
About Bally Technologies, Inc.
With a history dating back to 1932, Las Vegas-based Bally Technologies
designs, manufactures, operates, and distributes advanced gaming
devices, systems and technology solutions worldwide. Bally’s product
line includes reel-spinning slot machines, video slots, wide-area
progressives, interactive and mobile applications, and Class II,
lottery, and central-determination games and platforms. Bally also
offers an array of casino management, slot accounting, bonusing,
cashless and table management solutions. For more information, please
contact Laura Olson-Reyes, Senior Director, Marketing & Corporate
Communications, at 702-584-7742, or visit http://www.ballytech.com.
Connect with Bally on Facebook,
Twitter,
YouTube
and LinkedIn.
About the Nevada Childhood Cancer Foundation
A local non-profit organization providing services in Southern Nevada
since 1993, the Nevada Childhood Cancer Foundation (NCCF) provides
social, emotional, educational, and psychological support services and
programs to families of all children diagnosed with life threatening or
critical illnesses such as cancer, HIV/AIDS, sickle cell, hemophilia,
renal disorders, and immunologic diseases. The organization also
provides healing arts and wellness programs to adults touched by cancer
and to chronically ill children and their caregivers. For more
information please visit http://www.nvccf.org/
or call 702.735.8434.
About FOX5’s MORE Show
MORE is produced by KVVU FOX5 in Las Vegas. The Emmy®-nominated
entertainment television broadcast is hosted by Monica Jackson, Jason
Feinberg, Rachel Smith, and Sean McAllister. MORE covers the most
important entertainment events in Las Vegas and around the globe and
continues to be on top of the entertainment scene with live reports from
Las Vegas, Hollywood and anywhere entertainment news is breaking. On
September 12, 2006, MORE debuted making television history as Las
Vegas’ first local, live, daytime talk and entertainment show produced
by and inside a local television station. Since the show’s debut,
ratings have soared often placing MORE ahead of such national
juggernauts as “The Today Show,” “Live with Regis and Kelly,” and
“Oprah.” On September 14, 2009, FOX5 launched a second MORE show. MORE
airs weekdays at 9 a.m. and MORE Access is on weeknights at 6:30
p.m. only on FOX5.
About KVVU FOX5
KVVU FOX5 TV is owned by Meredith,
one of the nation's leading media and marketing companies with
businesses centering on magazine and book publishing, television
broadcasting, integrated marketing and interactive media. The Meredith
National Media Group features 23 subscription magazines – including
Better Homes and Gardens, Family Circle, Ladies' Home Journal, MORE,
Parents, Fitness, and American Baby – and approximately 150 special
interest publications. Meredith owns 12 television stations, including
properties in top-25 markets such as Atlanta, Phoenix, and Portland. For
more information, please visit http://www.fox5vegas.com/index.html.
Pawn Stars − ©2013 A&E Television Networks, LLC. All rights reserved.
Pawn Stars, HISTORY, the “H” and their associated logos are trademarks
of A&E Television Networks, LLC. Gold & Silver and its associated logos
are trademarks of Gold & Silver Coin Shop, Inc. All rights reserved.
This news release may contain “forward-looking” statements within the
meaning of the Securities Act of 1933, as amended, and is subject to the
safe harbor created thereby. Such information involves important risks
and uncertainties that could significantly affect the results in the
future and, accordingly, such results may differ from those expressed in
any forward-looking statements. Future operating results may be
adversely affected as a result of a number of risks that are detailed
from time to time in the Company’s filings with the Securities and
Exchange Commission. The Company undertakes no obligation to update the
information in this press release and represents that the information is
only valid as of today’s date.
– BALLY TECHNOLOGIES, INC. –
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